Ellevest is named Apple’s “App of the Day” during Women’s History Month. Get the app.
Winner of NerdWallet’s 2021 Best Robo-Advisor for IRA Investing

Your money journey starts here

Investing. Retirement planning. Career coaching. And much, much more.

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What is Ellevest

YOUR go-to INVESTMENT PLATFORM

Personalized investing — designed by women, for women — and you can start with just $1.

YOUR FAVORITE CARD TO SWIPE

Earn cash back rewards when you use your Ellevest debit card to shop.

YOUR CAREER AND MONEY COACH

Get exclusive access to 1:1 sessions, workshops, and more to step up your money game.

Choose your plan

Ellevest Essential

$1/Month
Take the first step towards your financial future.
get started

Ellevest Plus

$5/month
Start planning for retirement.
get started

Ellevest Executive

$9/Month
Unlock multi-goal investing and more.
get started

Why Ellevest?

Why Ellevest?

★★★★★
2021 winner for Best
Robo-Advisor for IRA Investing

Where women money.

Questions?

Who can become an Ellevest member?

Ellevest was founded to help close the gender money gaps, but we welcome clients of all gender identities and expressions. Our digital investing platform uses gender-specific salary curves and longevity data to provide personalized recommendations and forecasts for your goals. Ellevest is only able to serve clients living in the contiguous US as well as in Alaska and Hawaii.

Why for Women?

The financial services industry was built by men, for men — which means it was not built for women.

Case in point: 99% of investment management firms are owned by white men; 86% of financial advisors are men; more than 90% of professional stock traders are men; and the list goes on.

Financial advice is not gender-neutral. Women’s financial lives are different — we tend to get paid less, stop getting raises a decade earlier, live longer (which means we need to rely on our retirement accounts for longer), have more debt, do more unpaid labor, get fewer promotions … and so on.

Isn’t it time for a financial company built by women, for women?

Ellevest’s digital investing platform brings women’s real lives into the data model so that we can give you more tailored financial advice — advice that we believe can be more likely to help you hit your goals.

Disclaimer

2021 winner for Best Robo-Advisor for IRA Investing ©2017-2021 and TM, NerdWallet, Inc. All Rights Reserved.

Investing entails risk, including the possible loss of principal, and there is no assurance that the investment will provide positive performance over any period of time.

Banking products and services are provided by Coastal Community Bank (“Coastal”), Member FDIC, pursuant to license by Mastercard International. Your Ellevest Save and Spend Account deposits will be insured to the regulatory limits by the FDIC through Coastal Community Bank, Member FDIC.

The Ellevest Rewards program is powered by Dosh, an unaffiliated third-party provider, which offers Ellevest banking members cash back on Ellevest debit card purchases from select merchants. Each Ellevest Rewards, Powered by Dosh program offer is available for a limited time only for qualifying purchases at participating merchants (subject to the particular offer and full program terms). Cash back amounts will vary and offers may become unavailable without notice. Additional terms, conditions and exclusions apply and can be found in the Ellevest Membership Terms and Conditions Agreement.

The “Three Months Free” Promotional offer is offered to those who sign up for an Ellevest Membership service (Ellevest Essential, Ellevest Plus, or Ellevest Executive) on or before 12 AM EDT on 9.30.21 (the “Promotional Period”). Clients who enroll before the end of the Promotional Period will pay no Ellevest Membership fee for the first three months of their membership period, starting on the date the membership agreement is acknowledged. After three months from this date, the applicable fees for the Membership service selected will be reinstated.

Where women money

Invest, save, and do more for your career with the Ellevest membership.

Pick a plan

Start investing for future goals, save for the short term, and navigate your career — all in one place. Plans start at just $1.

Ellevest Essential

$1/Month

A no-minimum investing account to get started

20% discount on 1:1 coaching

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Ellevest Plus

$5/Month

An Ellevest IRA and help planning for retirement

A no-minimum investing account to get started

30% discount on 1:1 coaching

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Ellevest Executive

$9/Month

5 accounts to invest toward a down payment, kids, and more

An Ellevest IRA and help planning for retirement

50% discount on 1:1 coaching, with sessions starting at $125

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Ellevest Essential

$1/Month

A no-minimum investing account to get started

20% discount on 1:1 coaching

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Ellevest Plus

$5/Month

An Ellevest IRA and help planning for retirement

A no-minimum investing account to get started

30% discount on 1:1 coaching

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Ellevest Executive

$9/Month

5 accounts to invest toward a down payment, kids, and more

An Ellevest IRA and help planning for retirement

50% discount on 1:1 coaching, with sessions starting at $125

Free group workshops on budgeting, investing, and more

FDIC-insured emergency fund

Cash back rewards with the Ellevest debit card

Why Ellevest?

Start your money journey

Invest for future goals, save for the short term, and navigate your career — all in one place.

Ellevest was built by women, for women.
The financial industry wasn’t.

Membership at Ellevest

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sign up

Tell us a bit about yourself and select a plan that works for you. Starting at $1/month. You can cancel anytime.

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get access

Membership gives you access to investing, banking, learning, and coaching. No minimums, no barriers, no hidden fees.

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STAY ON TRACK

Monthly progress reports to celebrate when you’re on track to your money goals and help you adjust if you’re not.

Our mission is to get more money in the hands of women — starting with you.

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Start investing today

Everyone should have the opportunity to build wealth. We invest your money for you using our proprietary algorithm factoring in women’s pay gaps, career breaks, and longer lifespans.

A debit card that rewards your real life

You can earn an average 5% cash back from places you already shop — locally and nationwide — with the Ellevest debit card.

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Learning for your money and career

Quick tips, workshops, courses, and guides to learn at your own pace, created by our team of financial planners and career coaches.

Feel good about retirement

We recommend how much you should save — down to the dollar. Our Concierge Team will help you roll over a 401(k) or transfer a traditional, Roth, or SEP IRA.

Work with a coach

Access career coaching and financial planning with your Ellevest member discount to take the next step for your money and career.

Let’s raise some Elle.

★★★★★
2021 winner for Best Robo-Advisor for IRA Investing

“Ellevest considers how external factors such as life span affect retirement investors, particularly women.”

Sallie portrait

Money is power. What will you do with yours?

We founded Ellevest in 2014 after CEO and Wall Street veteran Sallie Krawcheck realized financial products weren’t serving women.

“★★★★★”

2021 winner for Best Robo-Advisor for IRA Investing

“Ellevest is on a mission to tackle an industry that has often asked [women] to change their habits, rather than change itself.”

“Ellevest helps women reach their financial goals.”

Where women money.

Questions?

Who can become an Ellevest member?

Ellevest was founded to help close the gender money gaps, but we welcome clients of all gender identities and expressions. Our digital investing platform uses gender-specific salary curves and longevity data to provide personalized recommendations and forecasts for your goals. Ellevest is only able to serve clients living in the contiguous US as well as in Alaska and Hawaii.

Can I withdraw my money at any time?

Absolutely. You can withdraw part or all of your available balance  in your taxable investment account, your Spend account, and your Save account. (Depending on the account type, it may take up to five business days for money deposited into your accounts to become available).

You can access the funds in your Spend account through your Ellevest debit card.

Does Ellevest charge a percentage fee on my investments?

Nope! We don’t charge a separate advisory fee on your assets in the membership services. Fees for your advisory services, execution, custody, and banking services (your Save and Spend accounts) are included in your membership fee.

How much does an Ellevest membership cost?

The cost for a money membership at Ellevest varies by plan:
Ellevest Essential: $1 monthly fee
Ellevest Plus: $5 monthly fee
Ellevest Executive: $9 monthly fee

For the Ellevest Save & Spend accounts, there are no overdraft fees, no account fees, and ATM fees are reimbursed when using your card in the US. If you make a purchase with your debit card outside the US, any international transaction fees will be charged to your account. If you use an ATM outside of the US, an International ATM withdrawal fee of $5 will be applied.

How and when does Ellevest bill me for their services?

For an Ellevest membership, we bill monthly, on or near the date you became a member. Your linked bank account will be charged the monthly membership fee.

What services are included with Ellevest banking?

With Ellevest banking, you’ll get an Ellevest Spend account accessible from your Ellevest account, a custom Ellevest debit card, and an Ellevest Save account. You can earn 5% or more cash back when you shop local and at select brands nationwide, plus you can save your extra change with a roundup feature. There are no overdraft fees, no account fees, and domestic ATM fees are reimbursed.‡

Disclaimer

2021 winner for Best Robo-Advisor for IRA Investing ©2017-2021 and TM, NerdWallet, Inc. All Rights Reserved.

The “Disrupt Money” promotional offer (the “Promotional Offer”) is offered to those who sign up for a monthly Ellevest membership service (Ellevest Essential, Ellevest Plus or Ellevest Executive) on or before 11:59 PM EST on (7/1/2021) (the “Promotional Period”). This Promotional Offer cannot be applied to an annual Ellevest membership service, existing Ellevest membership service, and is only available to new Ellevest membership clients. This Promotional Offer is not valid in conjunction and cannot be combined with any other offers or promotions. Clients who enroll for a monthly Ellevest membership service before the end of the Promotional Period will pay no monthly Ellevest membership fee for the first 1 month of their membership period, starting on the date the Ellevest Membership Terms and Conditions Agreement is acknowledged (the “Effective Date”). After 1 month from the Effective Date, the applicable fees for the Ellevest membership service selected will be reinstated.

Ellevest reserves the right to refuse to award you the Promotional Offer if it determines, in its sole discretion, that the promotion was claimed under wrongful or fraudulent circumstances, that your participation is against the spirit of the program, that making payment would constitute a violation of your Ellevest Membership Terms and Conditions Agreement or applicable federal or state law, that the Promotional Offer is not applicable to the particular Ellevest membership service, or that incomplete or inaccurate information was provided. Ellevest reserves the right to end or modify any promotion at any time.

Investing entails risk, including the possible loss of principal, and there is no assurance that the investment will provide positive performance over any period of time.

Banking products and services are provided by Coastal Community Bank (“Coastal”), Member FDIC, pursuant to license by Mastercard International. Your Ellevest Save and Spend Account deposits will be insured to the regulatory limits by the FDIC through Coastal Community Bank, Member FDIC.

The Ellevest Rewards program is powered by Dosh, an unaffiliated third-party provider, which offers Ellevest banking members cash back on Ellevest debit card purchases from select merchants. Each Ellevest Rewards, Powered by Dosh program offer is available for a limited time only for qualifying purchases at participating merchants (subject to the particular offer and full program terms). Cash back amounts will vary and offers may become unavailable without notice. Additional terms, conditions and exclusions apply and can be found in the Ellevest Membership Terms and Conditions Agreement.

If you opt in to the Roundup Program for debit card purchases, each settled (i.e. fully completed) purchase transaction made with your Ellevest Debit Card will be rounded up to the nearest whole U.S. dollar. The amount rounded up will be transferred from your Ellevest Spend account to your Ellevest Save account (a "Transfer"). Foreign purchases are rounded up to the nearest whole dollar after the purchase is converted to U.S. dollars. ATM withdrawals and transactions in whole US dollars, e.g. $20.00, are excluded from the Ellevest roundup program. If, at the time of settlement of a purchase, your Ellevest Spend Account has insufficient available funds to cover the full amount of the Transfer, the Transfer will not be made. If a purchase is canceled or reversed for any reason (including disputes), the corresponding Transfer will not be reversed. You can opt out of the Ellevest roundup feature at any time.

Domestic ATM Transaction Fees will be reimbursed if a payroll direct deposit has been received within the prior 30 days of the ATM transaction settlement. International ATM withdrawal fee of $5 will apply.

Funds held in your Ellevest investment accounts are not FDIC insured, not guaranteed by Coastal, and may lose value. Ellevest does not guarantee investment performance.

Ellevest Membership fees are as follows: Ellevest Essential is $1 per month, Ellevest Plus is $5 per month, and Ellevest Executive is $9. Other fees as described in Ellevest’s Wrap Fee Program Brochure and the Ellevest Membership Terms and Conditions Agreement will continue to apply.

The “Two Months Free” Promotional offer is offered to those who sign up for an Ellevest Membership service (Ellevest Essential, Ellevest Plus, or Ellevest Executive) on or before 12 AM EDT on 5.30.21 (the “Promotional Period”). Clients who enroll before the end of the Promotional Period will pay no Ellevest Membership fee for the first two months of their membership period, starting on the date the membership agreement is acknowledged. After two months from this date, the applicable fees for the Membership service selected will be reinstated.

The “Three Months Free” Promotional offer is offered to those who sign up for an Ellevest Membership service (Ellevest Essential, Ellevest Plus, or Ellevest Executive) on or before 12 AM EDT on 9.30.21 (the “Promotional Period”). Clients who enroll before the end of the Promotional Period will pay no Ellevest Membership fee for the first three months of their membership period, starting on the date the membership agreement is acknowledged. After three months from this date, the applicable fees for the Membership service selected will be reinstated.